Intelligent
E-commerce with Bespoke Builds
Not Studio's is an experienced web development agency, the team excels in crafting beautiful, revenue-boosting e-commerce websites for startups and international brands in the luxury fashion, beauty, and lifestyle sectors. Harnessing decades of retail experience, a commercial focus, and contemporary design expertise, we offer comprehensive e-commerce services, from developing future-proof platforms to producing unparalleled campaign content. Throughout each stage, we amplify your brand's story and enhance its core beliefs online.
Building on this foundation, we like to think that Not Studio's skills in fashion e-commerce website design sets us apart. Our dedicated fashion e-commerce team approaches each project with a mix of creativity and strategy, all specifically with the fashion sector in mind. We understand that in fashion, presentation is everything. Our website designs showcase your products, collections and shoots in the most contemporary way, but also make sure we create an engaging user experience. From visually stunning layouts to smooth, responsive functionalities, we create websites that reflect the latest in fashion e-commerce trends, while staying on brand. This attention to both looks and user experience (UX) is what makes us a favourite ecommerce agency choice for fashion brands.
The Evolution of Fashion E-commerce
The fashion industry's transition to the world of digital has been nothing short of remarkable. This shift, driven by the massive expansion of e-commerce websites and platforms, has redefined how fashion brands engage with their customers. As a premier e-commerce development agency, we've witnessed firsthand how this digital transformation has fuelled growth and innovation in the fashion e-commerce business.
Tailoring E-commerce Website Design
For any e-commerce business, particularly in fashion, the design and functionality of its e-commerce site are crucial. Our approach to e-commerce website design focuses on creating fresh immersive experiences, normally our designs are quite minimal and contemporary sites that resonate with fashion audiences. This is where the expertise of a specialised e-commerce website design agency becomes invaluable.
E-commerce Visuals, Photography and SEO Strategies
The heart of contemporary fashion lies in its visual appeal. High-quality visuals and photography are necessary in showcasing the style, quality and direction of products on fashion e-commerce platforms. As an e-commerce marketing agency with decades of experience in the fashion, beauty and lifestyle industries, we understand the power of compelling imagery and creative content in capturing customer interest.
Being seen on search engines is a critical component for any ecommerce store and has been for a while. An effective ecommerce SEO strategy ensures that your brand stands out in a crowded digital marketplace. Our ecommerce SEO team specialises in developing customised strategies that drive organic traffic and sales.
Competing in a Dynamic Online Marketplace
As an experienced ecommerce marketing agency, we know that navigating the competitive landscape of online fashion retail requires agility, creativity and innovation. Our small team assists ecommerce clients in not just understanding the market but also in deploying strategies that set them apart.
Inventory and Supply Chain
Efficient inventory management and a seamless supply chain are the backbones of a successful ecommerce business. Our role as an ecommerce agency involves guiding clients in streamlining these processes, ensuring customer satisfaction, working with fulfilment centres systems and general operational efficiency.
Unique Challenges of Online Fashion Retail
Designing around and dealing with issues like sizing, colour variants and returns is part of our retail expertise in providing ecommerce services. We help develop fashion ecommerce websites that include detailed product information and user-friendly return policies, enhancing the overall customer experience. These are simple things to get right in the first place, but can have implications on return rates and profit margins, especially as you scale.
E-COMMERCE POWERED BY SHOPIFY
Shopify is a simple yet very powerful ecommerce platform which can enable our clients to swiftly transition from initial concept to a fully operational online store in a matter of weeks. This platform stands out for its highly secure and intuitive e-commerce management system, includes a large list of features and applications, allowing each store to be highly customised and makes it one of the quickest and easiest ways to launch an ecommerce website without the expense of a custom platform.
As certified Shopify Experts, the Not Studio team are perfectly placed to leverage Shopify's robust backend and have a proven track record of creating pixel perfect front end designs to deliver luxury online stores which aligns perfectly to core brand values.
READY FOR STUNNING WEB DESIGN?
Our websites are entirely bespoke and designed completely around your core brand values. Our award-winning team brings your brand to life with best-in-class technology, innovative apps, and forward-thinking design strategies.
We ensure that every website we create is not only user-friendly and optimised for search engines but also fully responsive. This means seamless functionality across various devices, including mobiles and tablets, enhancing user engagement and accessibility.
E-commerce Mobile Optimisation
In a time where mobile shopping is everywhere, optimising ecommerce platforms for mobile users is non-negotiable. Our ecommerce website design agency ensures that every ecommerce site we develop offers a seamless mobile shopping experience. We don't say mobile first when we come to e-commerce design, we say both.
COMMON E-COMMERCE WEBSITE FEATURES
Our primary focus when building an ecommerce site is to amplify your brand, engage visitors on your site, and generate leads, regardless of your specific goals – be it direct sales, business inquiries, retail showcase or heightened brand awareness. We create rich user experiences through interactive elements, film or video content integration, long-form creative content, and engaging ecommerce, in general playful UX features. These strategies are designed to boost website traffic, increase session durations, and enhance conversion rates.
A compelling fashion website inspires action. Collaborating closely with you, we aim to create impactful, conversion-driven landing pages. These are created to stimulate on-page conversions and foster meaningful engagement with your brand, helping to position the brand and motivating your audience to interact positively with your entire range of products and services.
The Future of Fashion E-commerce
The trajectory of fashion e-commerce is set for continued growth and innovation. Not Studio is one of the best ecommerce agencies specialising in fashion, we are committed to staying ahead of technological advancements and evolving consumer trends, to be honest we love the fashion-tech space, and love trying new ways to surprise, and excite clients, brands, and their customers alike. Our vision is to not just let brands navigate this exciting landscape but to thrive in it.
Our role is to continuously provide cutting-edge ecommerce services, creative content, digital marketing, and guiding fashion businesses through the dynamic world of online retail. In the constantly evolving world of fashion e-commerce, we are here to deliver exceptional solutions that drive growth and redefine the shopping experience.
What is a typical
e-commerce Development timeline?
Phase 1
The client’s needs
This is the first and most crucial step. The client should be able to articulate their content problem or fashion need before contacting Not Studio.
Phase 2
The initial chat
We like to get to know our clients. Our first meeting is a chance for us to start to figure out the best way to work with you, what the best solutions for your particular questions might be, and to really start to get under the skin of your brand.
Phase 3
The proposal and quote
We’ll talk through the project process and agree a detailed creative design brief. From this we will send you a detailed proposal, including timelines, scope and costs.
Phase 4
The kick-off meeting
Once we get the go-ahead on your project, we’ll conduct a briefing meeting. Don’t have a written brief? No worries. We’ll ask key questions to work out what your main objectives are, what features you need your e-commerce store to include, and what you do and don’t like about other online stores. Most of all, we want to get you excited about the possibilities of your new online store.
Phase 5
The design process
Next we’ll share the first set of wireframes for feedback and revision if this is what we have planned for. We include two amendment and feedback stages, which ensure the quality, vision and creative outcome before your site goes into development.
Phase 6
Site development
Once signed off, our designers hand over to our development team who make sure that your new store is pixel-perfect.Your new e-commerce site will undergo extensive quality control, cross-devise testing and browser compatibility tests before we send you a site link for review ahead of the all-important launch.
Phase 7
The finishing touches
Our team will carry out a CMS (content management system) training session to talk you and your team through how to update and edit the various sections of your new website.
During this process your team will have the opportunity to make any adjustments or edits to copy, images or inventory and also populate any additional content.
Phase 8
Press the button
Once you have made the finishing touches to the copy, images and content, we will ask you to sign off the site and press the button to make the site live (very exciting stuff!).
Phase 9
We’ll stick around
We have a strict testing process but the occasional bug, performance issue or special circumstance is something that you can never fully predict. Once you site has gone live we provide 30 days complimentary maintenance, remaining available to provide that extra peace of mind and to make sure that your transition to a live site goes as smoothly as possible.
E-Commerce DEVELOPMENT AGENCY faq’s
If you're thinking about engaging a fashion agency for e-commerce website development, there are likely many questions you'll want to ask. To help you navigate this process, here's a list of typical questions and their answers:
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Not Studio combines decades of retail experience and e-commerce design with a deep understanding of the luxury fashion sector, ensuring that every website we create resonates with the specific needs and aesthetics of fashion brands.
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Utilising platforms such as Shopify, our process allows us to efficiently transform your initial concept into a fully operational online store within a timeline of 8-12 weeks. This duration can vary based on the specific complexities and customisations your project requires.
This rapid development process is helped by Shopify's user-friendly and versatile platform, enabling us to implement customised features and design elements quickly while maintaining the highest standards of quality and brand alignment.
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Our approach to website design prioritises full responsiveness, ensuring that each site we create operates flawlessly across a variety of devices. This means that whether your customers are accessing your site on mobile phones, tablets, laptops, or desktop computers, they will experience seamless functionality and a consistent user interface.
We focus on optimising layout, images, and content to adjust smoothly to different screen sizes, providing an intuitive and engaging user experience. This approach definitely contributes to better search engine rankings, as responsive design is a key factor in SEO performance.
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Our way of designing bespoke websites is deeply rooted in understanding and reflecting your brand's values and ethos.
To achieve this, we begin with a detailed discovery meeting before initiating the design process. This session is crucial for gaining a comprehensive insight into your brand's identity, objectives, and target audience. By thoroughly understanding these aspects, we ensure that the e-commerce website we create is not just visually appealing but also a true representation of your brand.
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We offer post-launch maintenance and administration services for the first 30 days to handle updates, structural tweaks, and optimisations, ensuring your website launches smoothly.
We can continue that support depending on the needs of the business. We design and build modern e-commerce websites to be fully capable of being maintained and updated by the client, but we are always available if needed.
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Yes, we specialise in creating rich user experiences with interactive elements, film or video content, and engaging features to enhance user engagement and conversions.
Websites really come to life with creative content elements such as video and animations. We can also help you identify what to include and can even help to create these assets.
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We predominantly utilise Shopify, an industry standard for e-commerce, a platform known for its inherent security features. Shopify provides a reliable foundation, safeguarding customer data and ensuring secure online transactions.
We implement, secure payment gateways, that can detect and prevent any security threats. This ensures that your e-commerce site not only provides a seamless and user-friendly experience but also maintains the highest standards of data protection and transaction security, fostering trust and confidence among your customers.
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Our team is made up of digital marketing specialists used to crafting and managing advertising campaigns across a broad spectrum of social media platforms, including Facebook, Instagram, Pinterest, and others.
Our expertise extends beyond just setting up and optimising analytical tools like Google Analytics and Facebook Pixel. We strategise and execute targeted advertising campaigns tailored to each platform's unique audience and features.
This ensures that your brand not only gains increased visibility across these channels but also drives more traffic to your site, ultimately boosting sales, brand building, and enhancing your overall online presence.
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Our pricing depends on the project scope, including the level of customisation, features required, and timeline. We provide a detailed proposal outlining all costs after understanding your specific needs.
Examples of our Fashion E-commerce Websites
Now you have launched, what’s next?
Creative content - Ensuring consistency across your brands digital identity is fundamental to building a truly evergreen brand, and a new website launch or redesign is the perfect time to craft some fresh and dynamic visual assets. From e-commerce imagery to campaign shoots, see how we can help you with all your creative content needs here.
Digital marketing - From setting up your Google Analytics tags and Facebook pixel, Not Studio’s team of in-house digital marketing experts can guide you through the fundamental first steps of data gathering, through to leveraging organic and paid marketing opportunities right up to enterprise level.
Website maintenance and administration - We’ve built your site and it’s gone live. Pretty soon you may need to make a few changes; to the copy, the content or the product catalogue. While the sites we build are designed to be easily managed, we get that you might not want to get bogged down with all that. After all, you’ve got a business to run.
Our maintenance packages can take care of the day-to-day running of your website, as well as coming to the rescue when you need more complex structural tweaks, additional features and optimisations.
Think of Not Studio as your shopify developer and digital partner.